Scientific & Technical Depth
A specialist focus on feed additives, animal nutrition, formulation, product validation and technical problem-solving.
About Knnovate
Scientific & Commercial Expertise in Animal Nutrition Consulting
Knnovate Consulting provides Singapore-based animal nutrition consulting and technical-commercial support for feed additive, premix and animal feed producers across Asia Pacific.
Why we exist
Connecting Technical Potential with Commercial Reality
Knnovate exists to help businesses close the gap between a promising technical idea and a product, process or market decision that stands up in practice.
Our work connects feed additive product development, trial design and validation with manufacturing, customer application and market entry. This helps businesses consider scientific evidence alongside practical production and commercial requirements.
Why Knnovate
Expertise That Connects Across Functions
Technical + Commercial Perspective
Technical work is connected to positioning, market decisions and real commercial outcomes.
Practical Industry Experience
Support considers the realities of research, development, manufacturing, scale-up, application and commercialization.
Independent Perspective
Objective technical-commercial thinking helps uncover blind spots and sharpen important decisions.
Experience behind Knnovate
Dr Chan Kok Ping (KP)
Founder, Knnovate Consulting
Dr Chan Kok Ping (KP), founder of Knnovate Consulting, brings over 20 years of experience spanning pharmaceutical manufacturing, scientific research, feed additive development and commercial growth across Asia Pacific. He built a practical foundation in production, troubleshooting and quality systems at GSK, then deepened his R&D expertise at A*STAR’s Institute of Chemical and Engineering Sciences, working on organic synthesis, functional ingredients and formulation technologies alongside industry and academic research collaborations.
At Kemin Industries, he translated market needs into feed additive innovation, guiding projects from lab research through production transfer and commercialization. At BASF, he sharpened his commercial edge through technical marketing, customer trials and new business development across the region. Through Knnovate Consulting, KP combines scientific rigour with practical industry knowledge and commercial insight to help animal nutrition and feed businesses develop products, improve processes and capture new market opportunities.
Professional Credentials
- Postdoctoral research fellowship — Harvard University, USA.
- PhD in Organic Chemistry — Nanyang Technological University, Singapore.
- Bachelor of Science, First Class Honours — National University of Singapore.
Experience across the innovation journey
Strengthening Every Step from Research to Market
IResearch
IIProduct development
IIIValidation
IVManufacturing / scale-up
VCommercialization
VICustomer application
I
Scientific Credibility
Ground recommendations in sound technical reasoning and relevant evidence.
II
Practical Industry Experience
Consider how decisions perform in production, application and customer settings.
III
Commercial Execution
Translate technical work into positioning, priorities and next steps that teams can use.